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May 13, 2014

Want To Be On Yelp’s Small Business Advisory Council?

Yelp’s features and services for small business owners have evolved quite a bit over the last four years thanks, in part, to the efforts of Yelp’s Small Business Advisory Council (YSBAC). Since 2010 we’ve regularly met with and solicited feedback from this diverse group of business owners who are selected to represent the greater community of local businesses on Yelp. In case you’re wondering what sort of impact the YSBAC has had over the years, here are a few examples of improvements we’ve made with their help:

  • “Yelp Metrics” were launched to help business owners track customer leads
  • Business owner review comments are now visible on mobile
  • We developed a free “Revenue Estimate” tool to calculate the value of leads from Yelp
  • The “Activity Feed” was created to track when and how Yelp drives customers to businesses
  • More performance based advertising options have been rolled out

 YSBAC2014Collage.jpg

Now the time has come for us to put out the call for new members — all local business owners are welcome to apply! YSBAC members have an opportunity to:

  • Participate in an annual summit at Yelp HQ

  • Provide input on products under development

  • Brainstorm new ideas for Yelp executives to consider

  • Serve as a resource for other business owners who have questions about the services and tools on Yelp

 

We hope you're as excited about the next chapter of YSBAC as we are, and if you’re a business owner with ideas for how Yelp can better serve the business community, we hope you'll consider applying. You can submit your application by clicking here.